{"id":25,"date":"2024-11-15T17:02:30","date_gmt":"2024-11-15T16:02:30","guid":{"rendered":"https:\/\/belupoenazure.shape-dev.com\/?page_id=25"},"modified":"2026-07-17T10:14:28","modified_gmt":"2026-07-17T08:14:28","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.belupo.hr\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n<section class=\"video-block\">\n            <img decoding=\"async\" \n            class=\"video-block-image\" \n            src=\"https:\/\/www.belupo.hr\/en\/uploads\/2025\/11\/Untitled_Panorama-33-1-scaled.jpg\" \n            alt=\"\"\n            width=\"100%\"\n        \/>\n    \n    <div class=\"video-block__gif\">\n        <img decoding=\"async\" alt=\"scroll\" src=\"..\/app\/themes\/belupo\/assets\/src\/img\/temp\/finalscroll.gif\" loop=\"infinite\"\/>\n    <\/div>\n\n    \n    \n            <div class=\"video-block__wrapper\">\n                            <h1 class=\"bold\">About us<\/h1>\n                                <\/div>\n        \n    <\/section>\n\n\n\n<section class=\"section-a \" id=\"\"> \n    <div class=\"container\">\n        <div class=\"row\" >\n            <div class=\"col-lg-10 offset-lg-1\">\n                <div class=\"section-a__wrapper\">\n                    <div class=\"section-a__left\">\n                                                                                    <div class=\"header-block header-block--section-a\">\n                                    <div class=\"header-block__text\">\n                                                                                                                                                                                <a href=\"https:\/\/www.belupo.hr\/en\/about-us\/core-values\/\" target=\"_self\">\n                                                                                                                    <div class=\"header-block__title as-h2\">Core values<\/div>\n                                                          \n                                                    <\/a>\n                                                                                                                                <\/div>\n                                <\/div>\n                                                                                                                        <\/div>\n                    <div class=\"section-a__right\">\n                                                    <div class=\"section-a__description paragraph\">\n                                <p>Belupo core values are:<br \/>\n<strong>Heartiness\/Trust\/Inclusivity\/Creativity\/Availability<\/strong><\/p>\n                            <\/div>\n                                                                                                        <div class=\"section-a__button\">\n                                    <a class=\"btn btn--background medium\" href=\"https:\/\/www.belupo.hr\/en\/about-us\/core-values\/\" target=\"_self\">\n                                        Core values                                        <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M5.25 3.50008L9.33333 7.58341L5.25 11.6667\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n                                    <\/a>\n                                <\/div>\n                                                                                                                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"section-a \" id=\"\"> \n    <div class=\"container\">\n        <div class=\"row\" >\n            <div class=\"col-lg-10 offset-lg-1\">\n                <div class=\"section-a__wrapper\">\n                    <div class=\"section-a__left\">\n                                                                                    <div class=\"header-block header-block--section-a\">\n                                    <div class=\"header-block__text\">\n                                                                                                                                                                                <a href=\"https:\/\/www.belupo.hr\/en\/about-us\/management\/\" target=\"_self\">\n                                                                                                                    <div class=\"header-block__title as-h2\">Management Board<\/div>\n                                                          \n                                                    <\/a>\n                                                                                                                                <\/div>\n                                <\/div>\n                                                                                                                        <\/div>\n                    <div class=\"section-a__right\">\n                                                    <div class=\"section-a__description paragraph\">\n                                <p>The President of the Management Board is Hrvoje \u010ceovi\u0107, PhD, and the members of the Management Board are Tihomir He\u0111ever and Nenad Pavleti\u0107.<\/p>\n                            <\/div>\n                                                                                                        <div class=\"section-a__button\">\n                                    <a class=\"btn btn--background medium\" href=\"https:\/\/www.belupo.hr\/en\/about-us\/management\/\" target=\"_self\">\n                                        Management Board                                        <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M5.25 3.50008L9.33333 7.58341L5.25 11.6667\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n                                    <\/a>\n                                <\/div>\n                                                                                                                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"section-a \" id=\"\"> \n    <div class=\"container\">\n        <div class=\"row\" >\n            <div class=\"col-lg-10 offset-lg-1\">\n                <div class=\"section-a__wrapper\">\n                    <div class=\"section-a__left\">\n                                                                                    <div class=\"header-block header-block--section-a\">\n                                    <div class=\"header-block__text\">\n                                                                                                                                                                                <a href=\"https:\/\/www.belupo.hr\/en\/about-us\/strategy\/\" target=\"_self\">\n                                                                                                                    <div class=\"header-block__title as-h2\">Strategy<\/div>\n                                                          \n                                                    <\/a>\n                                                                                                                                <\/div>\n                                <\/div>\n                                                                                                                        <\/div>\n                    <div class=\"section-a__right\">\n                                                    <div class=\"section-a__description paragraph\">\n                                <p>Belupo\u2019s strategy is focused on further strengthening the company\u2019s position as a reliable partner in preserving human health, through the continuous development of generic prescription medicines and over-the-counter products that respond to the growing needs of the modern market.<\/p>\n                            <\/div>\n                                                                                                        <div class=\"section-a__button\">\n                                    <a class=\"btn btn--background medium\" href=\"https:\/\/www.belupo.hr\/en\/about-us\/strategy\/\" target=\"_self\">\n                                        More about our strategy                                        <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M5.25 3.50008L9.33333 7.58341L5.25 11.6667\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n                                    <\/a>\n                                <\/div>\n                                                                                                                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"brand-banner brand-banner--white purpose-block\">\n    <div class=\"container\">\n        <div class=\"row\"  >\n            <div class=\"col-lg-10 offset-lg-1\">\n                <div class=\"brand-banner__area\">\n                                            <div class=\"brand-banner__image\">\n                            <img decoding=\"async\" src=\"https:\/\/www.belupo.hr\/en\/uploads\/2025\/11\/svrha-1.png\" alt=\"\" \/>\n                        <\/div>\n                                        <div class=\"brand-banner__info\">\n                                                    <div class=\"medium as-h4\">PURPOSE<\/div>\n                                                                            <div class=\"description paragraph\">\n                                <p>We manufacture top quality medications for every patient and contribute to mutual understanding among all stakeholders involved in the optimal treatment decisions.<\/p>\n                            <\/div>\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"half-block bg-light\">\n    <div class=\"container\">\n        <div class=\"row half-block__row\" >\n            <div class=\"col-lg-4 offset-lg-1\">\n                <div class=\"half-block__image\">\n                                <\/div>\n            <\/div>\n            <div class=\"col-lg-5 offset-lg-1\">\n                <div class=\"header-block\">\n                    <div class=\"header-block__text\">\n                                                    <p class=\"header-block__subtitle medium\">VISION<\/p>\n                                                                                                            <h2 class=\"header-block__title-text\">To be the most reliable partner on the healthcare journey.<\/h2>\n                                                                        <\/div>\n                <\/div>\n                <div class=\"header-block header-block--section-a\">\n                    <div class=\"header-block__text\">\n                                                    <p class=\"header-block__subtitle medium\">SLOGAN<\/p>\n                                                                                                            <h2 class=\"header-block__title-text\">Be well.<\/h2>\n                                                                        <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"half-another-block\">\n    <div class=\"container\">\n        <div class=\"row half-another-block__row\" >\n            <div class=\"col-lg-3 offset-lg-1 order-lg-1 order-2\">\n                <div class=\"header-block header-block--half\">\n                    <div class=\"header-block__text\">\n                                                    <p class=\"header-block__subtitle medium\">Business in over 20 countries<\/p>\n                                                                            \n                            <h3 class=\"header-block__title\">Our markets<\/h3>\n                                            <\/div>\n                <\/div>\n                                    <div class=\"half-another-block__description\">\n                        <p>Bosnia and Herzegovina, Slovenia, Slovakia, North Macedonia, Russia, the Czech Republic, Serbia, Kosovo, Ukraine, Kazakhstan, Poland, Albania, Montenegro, Denmark, Germany, Austria, Finland, France, Italy, Spain, Switzerland, Portugal, the United Kingdom, Sweden, Greece, Belgium, Norway, Ireland, Australia, Vietnam.<\/p>\n                    <\/div>\n                                                        <div class=\"half-another-block__button\">\n                            <a class=\"btn btn--background medium\" href=\"https:\/\/www.belupo.hr\/en\/about-us\/markets\/\" target=\"_self\">\n                                See markets                                <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M5.25 3.50008L9.33333 7.58341L5.25 11.6667\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n<\/svg>\n                            <\/a>\n                        <\/div>\n                            <\/div>\n            <div class=\"col-lg-6 offset-lg-1 order-lg-2 order-1\">\n                                    <div class=\"map_wrapper\" id=\"map_wrapper_5800\">\n<div class=\"map_box\" style=\"max-width:2200px\">\n<div class=\"map_aspect_ratio\" style=\"padding-top:32%\" data-padding-top=\"32%\" data-padding-top-mobile=\"0%\">\n<div class=\"map_container\">\n<div 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9.283 0 8.5943V1.40599C0 0.717284 0.55957 0.157715 1.24827 0.157715H1.66795L7.16679 4.66655L12.4719 0.168476H12.7517C13.4404 0.168476 14 0.728045 14 1.41675Z\" fill=\"#DD4B40\"\/>\n<\/svg>\n                                <\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-home.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-25","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About us - Belupo<\/title>\n<meta name=\"description\" content=\"Belupo - Health and quality of life come first\" \/>\n<meta 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